Implementation & Setup
Fast to deploy. Designed for tag managers.
Recommended install: Google Tag Manager (GTM). AiTRK is also compatible with Adobe Launch, Tealium, Signal, Enlighten, and other tag management systems. Direct hard-coding is available but not recommended (TMS keeps implementation maintainable and future-proof).
What we need to get started
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Website & landing page URLs
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Primary KPIs (forms, purchases, chats, calls if applicable)
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Secondary KPIs (scrolls, video views, micro-interactions)
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Conversion windows and attribution rules
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Edit access to your GTM (or your team implements from our tagsheet)
Our deployment process
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Import the Atrilyx pixel template into your GTM container
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Configure variables, triggers, and events for your KPIs
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Ecommerce funnel setup (product view, add/remove cart, begin checkout, purchase), when applicable
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QA & validation across environments; publish with rollback plan
If direct access isn’t possible, we provide a tagging spreadsheet: your team implements and QA’s, we validate definitions.
Timelines
Most installs complete quickly once GTM access and KPIs are finalized. Complex commerce funnels and custom events may add configuration time (still measured in days, not months).
