AiTRK (collection) and Atrilyx (processing) are designed to respect user privacy and global regulations while preserving the measurement marketers need.

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Core practices

• First-party cookies with same-domain CNAME support for ITP compliance

• HTTPS-secure transport and assets

• Granular tag management and data minimization by default

• Governance controls for transparent data handling

 

Frameworks supported

• GDPR and CCPA compliance principles

• HIPAA support for healthcare clients’ requirements (process and safeguards)

• Consent-aware design and configurable data retention policies

• In addition to supporting GDPR, CCPA, and HIPAA, AiTRK is certified by Google Ads as a click tracking solution, ensuring compliance and trust across both regulatory and platform requirements.

 

Compliance and performance can coexist.
Learn how your policies map to AiTRK + Atrilyx: https://www.aimediagroup.com/getademoform